First there was the Quartz crisis in the 1970s. Will the onslaught of smartwatches- created by brands that don't even specialize in watches- birth a more artificially intelligent sequel that will put mechanical watches back on the endangered species list?
What are the differences and similarities between the Artificially Intelligent crisis and the Quartz crisis, considering the social and digital media craze added to the mix? Mechanical watch lovers once again are being threatened, this time by the digital age. To which victor will go the spoils of this war? Additionally, let us morbidly contemplate that in the event of another wipe-out, which entities will likely survive and which ones will not.