The members of the Dubai Watch Week committee are:
Vision: To unite the global watch community for the preservation and transmission of horological knowledge.
The Mission: To create opportunities for discussion, encourage the transfer of knowledge and craftsmanship to the next generation of watchmakers and master craftsmen and women alike. Dubai Watch Week is fully committed to providing resources, services and opportunities to the global watch community through carefully curated programs during each edition.
Dubai Watch Week Committee members comprise of leading personalities from across the worlds. The committee’s field of expertise and knowledge will ensure we engage with our collectors and visitors by expanding their knowledge on the watch industry, thus ensuring that the watch sector continues to flourish and grow in the region.
Melika YazdjerdiSenior Marketing & Communications Director, Seddiqi Holding
Melika Yazdjerdi’s impressive career spans multiple regions and sectors. As the Head of Corporate Marketing & Communications at Seddiqi Holding, she oversees the development and execution of all corporate communication strategies across Seddiqi Holding and its subsidiaries. Her wealth of knowledge, garnered from her experience in strategic posts, comes from her involvement within the commodities, luxury, retail, and hospitality sectors.
Melika joined Ahmed Seddiqi & Sons in 2009 to spearhead the development of the Corporate Marketing and Communications division, establishing a global standard across the organization and overseeing the implementation of a number of corporate initiatives including the inception and execution of the first GPHG exhibition in the Middle East in 2013 and the first-ever event dedicated to horology in the Middle East, the Dubai Watch Week in 2015.
Melika has built a genuine and deep-rooted love for the world of luxury marketing and the traditions behind family business in the region.
Melika holds an MBA in business management, marketing and related support services from the University of Wales, United Kingdom.
Hind Abdul Hamied SeddiqiChief Marketing & Communication Officer, Seddiqi Holding
Hind Abdul Hamied Seddiqi is the Chief Marketing & Communication Officer of Seddiqi Holding, and the first female family member to join the corporate office of Ahmed Seddiqi & Sons in 2006.
In her current role, Hind oversees all marketing-related strategy and execution for Seddiqi Holding and its subsidiaries that include Ahmed Seddiqi & Sons, the group’s flagship retail arm that comprises a network of over 65 stores, showcasing more than 90 per cent of the world’s renowned luxury watch brands.
Hind has restructured Seddiqi Holding’s marketing functions to increase the understanding of the regional market on the art of horology. Utilising digital and social media, as well as more traditional forms of communication, Hind and her team have expanded the size and scope of the region’s watch collecting community, with a focus on content development, customer engagement and thought leadership.
Prior to joining Ahmed Seddiqi & Sons, Hind worked in the public relations sector. She holds a Bachelor of Arts in Mass Communications at the American University of Sharjah.
Mohammed Abdulmagied SeddiqiChief Commercial Officer, Seddiqi Holding
Mohammed Abdulmagied Seddiqi is the Chief Commercial Officer at Seddiqi Holding. He has played an instrumental role in restructuring, diversifying and consolidating the family businesses. Since the inception of Seddiqi Holding in 2007, a core part of Mohammed’s responsibilities are centred around the management of the Ahmed Seddiqi & Sons retail network – the longest standing and largest business unit within the group.
With a focus on putting the customer first, Mohammed is heavily involved in stock selection and logistics to ensure that the clients’ needs are met. He works alongside brand partners and Seddiqi Holding senior management team to create a synergetic strategy and build a close rapport between the customers and the brands. Having built a strong network in the industry, he spearheads the development of the Seddiqi portfolio by introducing new brands into the market and expanding their reach in the region.
Mohammed listens attentively to customer and staff feedback to improve service quality levels and achieve organisational goals. His philosophy of providing ‘the best service with the utmost trust and making customers feel at home’ is applied to all the business units under the holding company. His leadership branches into the real estate, education, and investment industries.
Prior to starting his career with the family business in 2001 as a sales executive at an Ahmed Seddiqi & Sons showroom, Mohammed worked at Jumeirah Group, Al Futtaim and the Dubai Airport Freezone Authority, as well as Chopard in Switzerland.
Mohammed holds a bachelors’ degree in Marketing Management from Webster university, Switzerland. He is a member of the Dubai Watch Week executive committee and the Seddiqi Holding Executive Committee.
Remy JuliaChristie's Watch Specialist - Dubai & Head of Watches Middle East - India - Africa
Rémy Julia was appointed as Christie’s Dubai’s regional specialist for watches in the summer of 2014. He comes to Christie’s with more than 10 years of experience working with luxury brands in brand management and business development roles. Since 2009 he has been heading the Commercial Development in the Middle East and Indian Sub Continent of Vacheron Constantin- the world’s oldest Haute Horlogerie manufacture with almost 260 years of uninterrupted history- part of the Richemont Group.
Rémy is a columnist for various publications among them WatchTime Middle East and India. He is a well-known watch advisor at Christie’s watch department both on the purchase and consignment side, ensuring success of Christie’s watches auctions around the world.
Rémy speaks French, Spanish, English and some Arabic and Indie. He has travelled extensively all over the world since a young age and has a deep knowledge of Middle Eastern culture due to his long residency in the region.
His advisory services are appreciated and acknowledged by some of the largest collectors in the region and his presence in each international auctions makes him a strong contact for every watch enthusiasts and established collectors willing to participate in the most renowned Watches Auctions around the globe.