16th - 20th November, 2017 | Where the world unites for a moment in time

Evolution of a brand

Many watchmaking maisons and marques have centuries’ old histories, so how have they evolved in order to keep up with modern tastes and consumer expectations? Speakers on this panel will look at the different strategies adopted by brands in order to stay competitive and relevant in today’s dynamic market.

Moderated By

  • David Sadigh

    Founder and CEO of Digital Luxury Group

Confirmed Speakers

  • Alain Zimmerman

    CEO Baume & Mercier

  • Jean-Marc Wiederrecht

    Owner and CEO of Agenhor

  • Theo Staub

    Chairman of the board at Grossmann International Uhren AG, CEO & Managing Partner of proventavia LLC

  • Benoit Mintiens

    Founder - Ressence